Chinese gaming giants such as Tencent and NetEase have expanded their influence by acquiring stakes in Western studios and publishing popular titles globally. Their deep understanding of local markets enables them to tailor games for cultural preferences, often accelerating international success. Regulatory scrutiny over data privacy and gaming addiction has introduced new challenges for these companies. Despite setbacks, Chinese developers continue to innovate in genres like battle royale and mobile MOBA. This global reach reshapes the distribution landscape, giving rise to more cross‑regional collaborations.